A professional, innovative, and gentle product for temporary coloring and toning, designed for natural and bleached blonde hair. Direct Color is an ammonia-free, oxidant-free, and peroxide-free hair coloring and toning gel.
It doesn't damage or dry out hair, leaving hair structure intact. The conditioner covers the first gray hairs, temporarily toning them.
Active ingredients such as shea butter, milk proteins, and argan oil create the perfect mixture that regenerates and moisturizes
hair weakened by lightening. Meanwhile, the Integrity 41 antioxidant complex, responsible for color stability, protects
hair from free radicals and harmful external factors, guaranteeing long-lasting results.
The product is available in 20 different shades.
Contains Shea butter
Contains argan oil
For temporary coloring
• Moisturizes and nourishes the hair during the coloring service
• Integrity 41 antioxidant complex
• Result:
• Long-lasting, guaranteed color result, without drying out the hair.
• How to use:
Apply an appropriate amount of the product to towel-dried hair. Distribute evenly by combing through the hair with a
hair for 5 to 30 minutes, depending on the desired effect. For easier application, we recommend mixing Whipper cream
in a ratio of approximately 20 ml of mousse and 4-6 teaspoons of Direct color. After the time has elapsed, rinse thoroughly with lukewarm water.
exclusive Integrity 41 antioxidant complex*
• argan oil